LAWRENCE CREATIVE

A blog designed to share creative thinking with others.
- Lawrence Daykin.

Amazing.

Robert Hughes – The New Shock of the New (BBC 2, July 2004)

“People need beauty. There is a hunger for it amid the clamour of visual imagery that surrounds us. And so we seek out zones of silence and contemplation, arenas for free thought and un-regimented feeling…

The idea that aesthetic experience provides a transcendent understanding is at the very heart of art. It fulfils a deep human need and despite the decadence, the confusion, and the brouhaha, the desire to experience it, live with it and learn from it remains immortal.”

This is my final piece for my final year of Fine Art A-Level at Lancaster Royal Grammar School, the topic was beauty. I decided to explore the “levels of beauty” creating a ‘collage’ of my own experiences in the norm, beautiful and the sublime. 

A Multimedia piece featuring paint, screen print and video as well as other mediums.

While at first the piece may appear adverse to some; or perhaps full of brouhaha the individual concepts within the piece have their own deeper intent than a purely aesthetic function. 

The vague structure of the composition comes from the idea of moving outwards in terms of moving from Normal Existence towards the Sublime and so the use of colour has demonstrated this; for instance, the tones used in the bottom left corner are much more dull than those in the top right. The top right having a heavy layer of PURE WHITE GLOSS PAINT, this gives a mirror like effect and so reflects light, highlighting the sublime region. In the bottom left I have utilized grey oil paint to give a dull effect, non reflective.

I used to be much more involved in photography than i am now, for some stupid reason i have neglected it recently.

My subjects used to involve; nature, urbex, light, reflection, music and people.

I was also quite successful at it, winning local competitions and featuring in the Guardian Saturday magazine competition. I felt as though these were achievements and interests i had until now neglected from my blog.

LAWRENCE DAYKIN 2012

Time-lapse map of Europe.

The Forty Story

The story of a boy born on the day Pentagram opened and how his life has been tracked (and kerned) by forty years of Pentagram design.

Written by Naresh Ramchandani and Tom Edmonds
Directed by Christian Carlsson
Additional animation by Simone Nunziato
Sound design by Iain Grant and Wam London
Music by Graeme Miller
Titles by John Rushworth
Design by Pentagram

More 4 Rebranding

Don’t ever tell anybody anything. If you do, you start missing everybody.

—I just finished reading Catcher in the Rye; and the last line has really stuck in my mind.

theoinglis:

Todays lecture at NUCA was from legendary American graphic designer Lance Wyman, and was in conjunction with the exhibition of his work at the NUCA gallery; You Are Here a brilliant little exhibition mainly featuring the Mexico 68 olympics graphics (above) which he is most famous for, as well as excerpts from a few other projects and more recent work.

He started the lecture with a summary of how his life lead to him being hired to work on the Mexican Olympics. From working on a fishing boat and in factories, to studying industrial design at the Pratt institute around the time of the birth of the American graphic design industry, at the time of Saul Bass and Paul Rand. After graduating he worked for General Motors, had a few years in the army where he gained a love of maps, then to the George Nelson office in New York. Where through meeting certain people and some unexpected circumstance he ended up flying to Mexico to work on the designs for the Olympics…

The work he produced for the olympics is truly amazing and still very impressive and appealing to this day. The main identity came from the genius idea that two of the rings could be the lower counters of the 6 and the 8. The black and white geometric patterns of the logo were influenced by the Op or Kinetic art that was very current of the time and the patterns often seen in pre-hispanic Mexican imagery and folk art. From this a typeface was born and a black and white visual language instantly recognisable as related to the games. It was applied to a huge range of things like clothes, hats, giant balloon, interior design and even the ground around the stadium. 

As well as the branding he also designed great pictograms for the games inspired by traditional native glyphs. Lance has designed a lot of icons through his career and they are something he really loves. An interesting moment in the lecture came when he showed the similarities between his 68 icons and the app icons on the first iphone. He also designed lovely colourful stamps with silhouetted sports people which have a recurring pattern that joins up at the edges, which he also pointed out were quite similar in style to those original ipod adverts !

After the olympics he stayed in Mexico working commercially there on the Mexico City Metro and Mexico world cup mascot. Then he came back to New York in 1971 where he has worked ever since on a huge range of projects, a lot of logos, pictograms, wayfaring and maps for companies and city councils. My favorite that he showed was his work for the National Zoo. 

At the end of his lecture there was time for a few interesting questions. On the 2012 logo he said that it was at least different! And that at the time he had said ‘give it a chance’, but that he hadn’t seen anything interesting done with it yet! Then on the subject of computers he said that he had used a compass on his 1968 logo, and that when the compass was invented there must have been a lot of dumb circles drawn. Nice analogy! 

For Term 3 we are creating magazines for an ‘event’, my event is Damien Hirst at Tate Modern. here are some of the images used within.